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Branding Yourself

In an era where everyone is a content creator and every LinkedIn profile is a landing page, the concept of "branding" has jumped the fence from corporate boardrooms to our personal lives. Personal branding isn’t about being "fake" or creating a persona that doesn't...

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Kanye West TM

In the ever-evolving business landscape of Ye (formerly Kanye West), his intellectual property maneuvers often serve as a roadmap for his future ambitions. At the center of this strategy is Ox Paha Inc., a low-profile California-based entity that has quietly become...

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Cybercab TM Issues

The launch of Tesla’s dedicated robotaxi, the Cybercab, was meant to be a triumphant leap into the future of autonomous transport. However, as of January 2026, the vehicle’s trademark has hit a significant legal speed bump, LOL. Tesla now finds itself in a high-stakes...

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The “Las Vegas Athletics” Strike Out at the USPTO

The Oakland Athletics’ journey to the desert just hit a surprising legal speed bump. In late December 2025, the U.S. Patent and Trademark Office (USPTO) issued a non-final refusal for the team’s application to trademark the names "Las Vegas Athletics" and "Vegas...

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PUBLISHING ATTORNEYS

Publishing attorneys, also known as literary lawyers, specialize in the legal and business aspects of the book industry. They provide essential services for both traditionally published and self-publishing authors, as well as publishers and literary agents. Key Legal...

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Notice from the Trademark Office

Trademark Office exceeds Fiscal Year 2025 goals The U.S. Patent and Trademark Office (USPTO) surpassed all major trademark performance goals for Fiscal Year 2025, which ended September 30. In Fiscal Year 2025, they reduced average first action pendency by 25% and...

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